While Salesforce does not publicly disclose specific revenue figures solely attributed to AppExchange, the platform contributes significantly to Salesforce's overall revenue. In the fiscal year 2024, Salesforce's "Platform and Other" segment, which includes AppExchange, Slack, and other services, generated approximately $6.6 billion, accounting for about 21% of the company's total revenue.
These figures underscore the significant role that AppExchange and its associated applications play in enhancing Salesforce's offerings and providing value to its users.
AppExchange is Salesforce’s enterprise cloud marketplace, offering apps, components, and consulting services built to extend Salesforce functionality.
Apps: Extend the functionality of Salesforce for CRM, analytics, productivity, marketing, finance, HR, and more.
Components: Reusable blocks of UI functionality that developers and admins can use to build custom interfaces.
It’s forecasted that by 2030 there will be at least 10,000+ apps listed on Salesforce AppExchange.
These apps — developed by a growing global ecosystem of ISVs and service partners — are expected to generate over $58 billion in economic value annually
As AI, automation, and cloud transformation accelerate, AppExchange will remain a central driver of innovation, productivity, and ROI for enterprises worldwide.
With growing demand, low barrier to entry, and unmatched exposure to enterprise buyers, your innovation could shape the future of the Salesforce ecosystem.